Sprindrift partners with Patricof Co
This announcement is a first-of-its-kind partnership for Spindrift, as it brings together a diverse roster of athletes who have been longtime Spindrift fans, it says.
This announcement is a first-of-its-kind partnership for Spindrift, as it brings together a diverse roster of athletes who have been longtime Spindrift fans, it says.
Ingredient suppliers announce new capabilities for ingredients and technologies to support beverage applications.
The new Fizz-Free flavor additions further empower the everyday achiever, especially with more refreshing flavor choices, the company states.
Liquid I.V. announced the launch of Orange Vanilla Dream, its newest flavor adding to the Hydration Multiplier lineup.
Bloom Nutrition, Austin, Texas, announced the launch of its latest innovation: Bloom Pop, a better-for-you soda where bold, bubbly flavor meets real gut health benefits, the company says.
As better-for-you trends proliferate, the baseline for consumer packaged goods (CPG) shows that clean label has moved beyond a trend to an expectation.
Mountain Dew, a brand of PepsiCo, Purchase N.Y., announced the launch of Thirst Guards to bring ice-cold refreshment directly to consumers at key lake destinations nationwide.
Mountain Dew, a brand of PepsiCo, Purchase N.Y., announced the launch of Thirst Guards to bring ice-cold refreshment directly to consumers at key lake destinations nationwide.
This partnership builds on Coca-Cola’s 70-year relationship with Disney and spotlights the power of “Star Wars” fandom, bringing together the magic of Coca-Cola with the epic storytelling of Disney and “Star Wars.”
The new drink follows an earlier collaboration between Dunkin’ and Carpenter, Sabrina’s Brown Sugar Shakin’ Espresso.