Pernod Ricard and Brown-Forman Abandon Merger Talks, Both Confirm
Pernod Ricard and Brown-Forman are no longer pursuing a potential deal, both companies confirmed in separate press releases today. Brown-Forman’s stock fell by 5.08 percent as of 4:54 p.m. in after-hours trading following the announcements. News that discussions have been terminated comes just over a month after Pernod and Brown-Forman’s will-they-won’t-they saga came to light. …
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