Beverage Industry News

The tour begins on Jan. 3, 2026, in Riyadh, Saudi Arabia, and will span across 30 FIFA Member Associations across 75 stops and more than 150 tour days.

The influencer’s authentic connection with the brand sparked a deeper insight and led to Earle identifying GORGIE as “unique asset in a crowded market.”

Planet Oat also partnered with actress and “Emily in Paris” star Ashley Park, who brings a fun and flavorful perspective to the new creamer, the brand says.

These new flavors will be available in January at major retailers while supplies last.

DrinkPAK, Santa Clarita, Calif., is expanding and investing $350 million in the construction of a state-of-the-art manufacturing facility in the Bellwether District of South Philadelphia. 

The Coca-Cola Co., Atlanta, announced that its board of directors has elected Executive Vice President (EVP) and Chief Operating Officer (COO) Henrique Braun as CEO, effective March 31, 2026.

Unwell Energy is launching in four flavors: Cherry Lime, Passion Fruit Orange Guava, Watermelon and Pineapple Coconut.

Once Upon a Coconut (OUAC), the premium coconut water brand, announced a strategic partnership with L.A. Libations (LAL), the leading beverage incubator and accelerator for national growth to expand retail presence.

Popular prebiotic soda brand OLIPOP unveiled limited-edition soda scented wrapping paper and a separate sock collection with Clove. 

Smirnoff ICE, a brand of Diageo North America, has partnered with pop star Troye Sivan to unwrap and remix the holidays: less tradition, more vibes.