Apocalyptic headlines and alarm-sounding reports marked the wine industry in 2025, and whether or not the industry has met its lowest possible point remains to be seen. Fears about over-premiumization and a general lack of interest among consumers are current pain points for the industry — but is there more to come?
On today’s episode of the “VinePair Podcast,” Adam, Joanna, and Zach ponder whether things are as bad as they’re going to get for the wine industry, or if more pain is still ahead. Then, Adam interviews John Sutton, CEO of The Wine Group, about his view on the short- and medium-term outlook for wine, how they approach innovation, and much more.
Join us for a live podcast recording at the Unified Wine & Grape Symposium in Sacramento, Calif., on Wednesday, Jan. 28, 2026
Zach is drinking: Upsidedown Wine Roussanne + Andrew Will Two Blondes + Treveri Cellars Blanc de Blancs Reserve + Perrier-Jouët Belle Époque
Joanna is drinking: The Puritan
Adam is drinking: Bloodroot Chardonnay
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The article The VinePair Podcast: Has Wine Hit Rock Bottom? appeared first on VinePair.