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Wine News

The VinePair Podcast: What We Look for When We Travel

How does the VinePair team survey different drinking subcultures and trends when traveling around the world? It’s a multifaceted question with a multifaceted answer. Of course, many trends and styles of bartending are unique to the vibes of certain cities, and therefore don’t have what it takes to catch on from coast to coast. Consider …

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‘Moonvertising’: Remembering Rolling Rock’s Infamous Advertising Hoax

Advertising is all about creativity, but it’s also about spending money to get a product in front of as many eyes as possible.​​ That can be achieved with strategic billboard placements on busy highways, forking over millions for a 30-second Super Bowl ad snippet, paying social media influencers to talk up a brand — the …

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Afternoon Brief, March 27

Weighing up the Big Beasts of Wine and Liquor: How are alcohol companies doing on the stock market? Surprisingly, small wineries are outperforming big ones. Beer brewers are doing better than distillers. And, it really helps to also sell handbags…

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