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October 2025

Why Nero’s attempt to trademark its ‘Champagne’ brand fizzled out in EU court

<p><img src=”https://biz-file.com/c/2510/792993-240×135.jpg?2″ width=”240″ height=”135″ alt=”Image source: Xeniya Kovaleva from” align=”left”><br><span >Image source: Xeniya Kovaleva from [[https://www.pexels.com Pexels]]&lt;/span><p>On 19 February 2019, Italian company Nero Lifestyle Srl (Nero) filed a trade mark application with the European Union Intellectual Property Office (EUIPO). The application sought protection for the word mark ‘Nero Champagne’, to be registered across the EU, …

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